Elevating Circular Fashion: Revive's Journey to Luxury Market Repositioning
Date
2023
THE CHALLENGE
Revive’s old branding didn’t communicate their unique selling point and value proposition. This placed their business at a lower price range.
what we did
We repositioned the brand towards the luxury fashion market, aligning it with haute couture craftsmanship, and shaped the narrative and creative direction to elevate its presence.
THE OUTCOME
Revive’s market positioning was well and truly elevated with the business being featured in Vogue.
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