Making genderless sustainable fashion part of major news
Date
2022
THE CHALLENGE
The fashion industry is one of the most crowded markets for brands to thrive in. Being genderless and sustainable, with a foundation on classic designs was the main message that we needed to communicate with this brand.
WHAT WE DID
Delivered nearly every brand touchpoint, including naming and identity, packaging, product and photography art direction.
THE OUTCOME
This brand was featured on The Observer and Esquire magazines, a testament to its beautiful products and incredible mission and aligned brand.
Gemma Lee, Insiders
Teresa turned out to be much more than a graphic designer; she has been a dynamic team member and trusted sounding board for critical moments on our journey: from brand name and model selections to the look and feel of the brand on the website and social media.
At all stages, from our very first meeting, Teresa exceeded expectations. She is thoughtful, warm and capable of understanding the nuances of our requirements. Her input was invaluable in enabling the brand to evolve, from the creation of a font to eye-catching printed tote bags, right the way through to our first photoshoot.
Teresa was able to work to the very tight timeline we had to develop all assets needed to launch the brand and always delivered on time. It has also been a pleasure getting to know Teresa and I have enjoyed the support she offered throughout the process. We look forward to working with her again in the future.
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